We've all seen the range of responses to the four-year, $53MM deal that Jhonny Peralta inked with the Cardinals right on the heels of serving a fifty game suspension for violating the performance enhancing substances prohibitions contained in the league's Joint Drug Prevention and Treatment Program (JDA). Rather than rehash them here, or take a moral stand in one way or another, I'd like to look at things from a practical perspective.
By guaranteeing four years at over $13MM per, the contract went well beyond the biggest multi-year deals given to other players recently hit with a suspension just before hitting free agency. That doesn't change the moral calculus, but it does highlight that — as MLBTR's Steve Adams has explained — teams may not be substantially reducing their valuation of a player based on his past usage of PEDs. Though clubs may factor in some negative PR value, discount past performance during periods of use, or add in a bit of an additional risk adjustment, the net just isn't that great.
Peralta may well have landed his deal because of his steady production and defense at a position in great demand on the present market, rather than his PED use. But he just as surely did not lose his deal because of the banned substances that he took.
This matters most, it seems to me, because of what it says about incentives. Teams' market-driven decision-making is apparently not going to provide a significant disincentive on its own. And the fact is, as Cards' GM John Mozeliak correctly points out, "at this point in the game, there's nothing that says [Peralta] can't go play or isn't free to go sign with another club."
And, arguably, neither is the JDA itself doing enough to shift the PED equation. Like all punitive systems, the JDA sets up upon negatives incentives to outweigh positive incentives to engage in the behavior it wishes to prohibit. As Diamondbacks reliever and union rep Brad Ziegler said on Twitter: "We thought 50 games would be a deterrent. Obviously it's not."
This may be somewhat overstated: the shaming effect (especially given the shift in player sentiment) and suspension process seem to be having at least some effect, as most observers acknowledge that PED usage is not nearly as rampant as it once was. On the other hand, Ziegler is definitely on to something. At least for some players, in some situations, the benefits to using PEDs outweigh the drawbacks — even, perhaps, if they are caught. The meager weight of the current suspension system, I think, is the most worrying lesson from the Peralta deal.
Viewed in its worst light, the suspension system creates a mental process much like the kitchen table scene in Office Space. Playing the devil on the shoulder of his would-be co-conspirators, Peter Gibbons seals their agreement to skim cash from their hated employer by dismissing the downside: "This isn't Riyadh. … The worst they would ever do is they would put you for a couple of months into a white-collar, minimum-security resort!"
But is it really the case that the use of banned substances could, in some cases, present only de minimus downside for a player? Is Ziegler right that Peralta shows that "it pays to cheat"?
In some ways, that certainly could be the case. Players who get caught with their hand in the cookie jar often claim they used PEDs to help recover from injury, not to artificially boost performance. Now that we're past the era of cartoonishly outsized sluggers, that may even be the most common and impactful use of PEDs. You know, just getting back to a player's regular level of production and giving him a chance to demonstrate his value at an opportune time. Sure, he may pay for it later by giving up fifty games worth of salary. But the chance to, say, highlight performance before hitting free agency, or jump at an early-career MLB opportunity, can often be invaluable to a ballplayer.
So, assuming that a blanket ban on the list of disallowed PEDs is in fact the goal — putting aside, in other words, the debate on their use in injury rehab — it seems to me that a more thoughtful disincentive system is plainly needed. As a baseline, it is important to recognize that PED prohibition is an agreed-upon rule of the game, and its enforcement is as much about fairness to clean players (and to fans) as it is about keeping dirty players from using to their own long-term health detriment.
Click below to see my conceptual proposal for some methods that might be employed, individually or in concert, to arrive at a more effective system of PED disincentives. These include: eliminating suspensions altogether; varying punishment based upon service time and/or contract status; and utilizing financial disincentives while minimizing impact on competition and the market.